2019 in a nutshell
A year of steady success and necessary failures -- 2019. A year that flew by a little too quickly.
Don’t you think ?
We knew that 2019 was going to be a challenging year for us here at Studio 31. How you ask? Just like everyone else, we set ourselves a resolution. Resolutions like the ones people usually set on New Years eve. Things they wish to accomplish, things they wish to try and maybe even things they wish to invest in. But it’s quite common that when people set resolutions, more often than not it is forgotten half way through. But, those who have the threshold to continue it beyond the six-month milestone definitely achieve their goals set at the beginning of the year.
I am proud to say that, this year at Studio 31 we have successfully been able to stick to our goals throughout the year.
So what are these goals we’re talking about?
There’s a certain stereotype that has always surrounded our brand -- “Studio 31 captures only Brahmin weddings”. We have often received several DM’s and messages about this. This definitely isn’t true. We love and enjoy different cultures, traditions and the joy and laughter that every wedding brings, no matter what style it is.
So, we set our sights on shooting as many different types of weddings as we can every year and I guess it’s safe to say that we are on the path to breaking this one.
This year we have captured 13 different styles of weddings, including our first Sikh wedding.
”Customer is king”, a quote that resonates with us on all levels. For us, it’s always about giving every customer the best experience possible. A customer-centric approach is what we preach and follow. Because the memories they take away from the biggest day of their lives should be that of love, laughter, joy and happiness and not of dread and regret. So customer satisfaction is something we strive for and have accomplished to an extent for the past 10 years.
We always work in a creative setting, where the office is open 24 hours a day for employees to work at their comfort. However, as fun as this sounds, it takes a toll on each individual’s body and soon affects them in some way a little later in life. So in the efforts to create some order in this extremely chaotic industry we set a goal to make the working environment more timely so people have a good work-life balance and a healthy relationship with their job. So now we have successfully implemented strict working hours which in-turn improves productivity.
Speaking of order and structure, we have crafted a full-fledged software that basically makes everyone's lives a whole lot simpler, for both employees and clients. A goal that our CEO had set in his mind for quite a while and finally accomplished in 2019.
The photography industry on the whole has a shortage of women, much like any other industry. So it has always been a goal of ours to have more women on board. An environment with an equal amount of men and women, working in a safe and secure setting. We are more than proud to say that we have added some amazing, bright, enthusiastic and talented women to our ever growing team.
Improving our technical skill-set has always been a long-term goal of ours. Perfecting techniques, understanding light, improving our composition all comes with practice and that takes time. But it is something that gets our creative juices flowing. I wouldn’t say that we have accomplished it yet, but we’re definitely on the right path towards creating something new and exciting for our clients.
Another personal achievement we’ve had this year was that we were part of 15 weddings in one muhurtam and were able to do this consecutively for three months. We have also covered 327 weddings, in a market that is so crowded. This only goes to show that the direction we’re moving in, is right and the memories that we’re creating for people is appreciated and loved.
Overall we’ve had a bit of a fruitful year with love and support of our customers, well wishers and our families. We definitely faced a lot of downfalls over the year as well. But the good outweighed the bad and the failures only make us stronger and kept us grounded. Moving forth, we choose to continue down this same path to always put our best foot forward and provide people with the best experience that Studio 31 has to offer.
So make those resolutions and stick with them because the happiness you get once you’ve achieved it is the most rewarding feeling in the world.
Wishing you all a wonderful and joyous 2020.